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PopGel

Clean mouth
Clear Conscience

Say hello to PopGel
Better-for-you toothpaste in a completely recyclable metal package. Zero plastic!

Dentist

Dentist-Created Whitening & Anticavity Formula

A Healthy Smile Shouldn’t Harm the Environment

That’s why we set out to create the world’s first plastic-free toothpaste packaging solution for our PopGel toothpastes.

Vegan-friendly, enhanced with natural flavors, essential oils and botanicals, PopGel delivers superior whitening and brightens enamel with each brushing. Plus, our sustainable packaging is entirely recyclable.

#BrushBetter

100% Plastic-free

PLASTIC vs METAL

Plastic tube
non recyclable
Non-Recyclable

Most plastic toothpaste tubes are made of multi-layer plastic that cannot be recycled. They end up dumped in our landfill or oceans.

dumped
Non-Biodegradable

Over 1.5 billion plastic toothpaste tubes are dumped in the US annually. Each tube takes over 500 years to biodegrade.

Recyclable tube and cap
recyclable
Recyclable

Our tubes are made of sustainable recyclable aluminum. The all-metal cap is recyclable too.

eco-kind
Sustainable

Aluminum is the most abundant metal on Earth and doesn’t need to biodegrade as it is a natural element. It can be recycled infinitely without losing quality.

Pick Your PopGel Smile

SUPER WHITENING
$9.99

Anticavity toothpaste
Natural Peppermint

SENSITIVE KIND
$9.99

Anticavity toothpaste for sensitive teeth
Mild Mint

BRILLIANT WHITE
$9.99

Anticavity toothpaste
Cooling Cucumber & Spearmint

Choose PopGel and Choose Change

A simple bathroom switch can have a big impact on our planet.

PopGel has all the good stuff:

blue and green gel toothpastes
family brushing

Without the bad stuff:

In an earth-friendly package:

Popgel toothpaste gel

#BrushBetter and change our world!

FEEL THE

love

simple choices make a big difference

We hear you. You want better choices that reduce plastic pollution and we’re here to deliver on that.

Some people might say one person can’t make a difference – we respectfully disagree.  When you choose Popgel, you’re choosing change. A simple bathroom switch has a tiny impact on your routine but it’s part of a massive movement of change for the better.

Choose PopGel and choose better – for you and the world around you.

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